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Why training should be the last thing you cut

An organization I’m familiar with anticipated doubling its size within a year and, in order to manage the change that growth would bring, put in a new layer of management. Five vice presidents were installed, all of them promoted from within. Rather Read More

A duck, a bartender, and asking the right questions about web data.

I’ve stated before that web analytics, as a whole, belong to an organization, and not to the web department, or an analyst. Deep within all the numbers and charts are facts. Some of those facts can be understood by the analyst, Read More

Location based check-in type services are this year’s overhyped topic – with good reason. While you may not understand why someone wants to be the mayor of their barber shop, you do need to recognize the behavior that social location services such as Gowalla, Foursquare, Yelp! and Facebook Places r Read More

Ever wonder how the traffic from individual Facebook posts or Tweets are behaving on your site? Here's a quick tip on how you can track these social media marketing tools in Google Analytics. Read More

I like to think of things in threes. It seems that my brain more readily learns and retains three things at a time. Three is a mystical number that shows up in the Bible and fairy tales too, so there must be something to it! Read More

If you could sell yourself,and convey “You’re the one in loss if you don’t buy my ideas” things would be really easier, right? So, how on earth can I sell myself? Read More

The small business owner (or free-lancer) is often the sole person responsible for time management, tasks, projects, deadlines, paperwork and what seems like five million other responsibilities that can have a tendency... Read More

In order to be Amazing in our business maybe we should concentrate on being the best we can be, providing outstanding service to our customers rather than being obsessed about what our competitors are doing... Read More

I was reading a post on a forum the other day from a guy who was outraged by the poor service he'd received in a restaurant. The guy had gone to the trouble of typing up a detailed post describing the entire dining experience and naming and shaming the offending restaurant... Read More

Amazing business is in the experience of the customer. What is the most compelling reason someone will buy from you over the competition? Read More