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Every startup lucky enough to get some traction gets to the point where they decide to hire some “regular employees” for sales, marketing, and administrative tasks. Then they are surprised to see productivity and creativity take a big dip. What they should be doing is hiring only “entrepreneurs,” m Read More

Are you hosting your podcast on SoundCloud? If you are you might want to start thinking about looking for an alternative. They recently announced massive layoffs and closing offices in San Francisco and London. Time to move on... Read More

You’ve built it … but have they come?
Getting traffic to your website is an ongoing challenge for small businesses, entrepreneurs, startups and nonprofits.
The good news is, it doesn’t take a huge budget to attract traffic. Nor do you have to be a search engine whiz or spend all day on social m Read More

Content curation tools come in all shapes and sizes and they can be used to streamline certain parts of the process. Here are some of the best options out there and the main reasons why marketers should give such apps a try. Read More

Failure is a part of entrepreneurship. But it is important not to let failure derail you. Bounce back to move on to your next great idea. Here is how. Read More

The Lean Planning method is an ongoing process of business planning that allows you to strategize, adapt, and keep track of how your business is doing. Our step-by-step guide will show you how to create your own Lean Plan, and how Lean Planning helps your business. Read More

In 2016, 74% of marketers used visual assets such as infographics in their social media marketing, up from 71% the year before. Add to this the fact that infographics have become easier to generate, thanks to graphic creator sites such as Canva and Piktochart, which provide free and paid templates, Read More

This week, as I was reading away doing some research, which I’m always doing to make sure the blog posts I write for you contain kick-ass value, I came across some information that I just had to share.

If you’ve been following me for a while, you would’ve heard me on more than one occasion descr Read More

Some people go to extremes to advertise their blog, and will even act illegally to do it (I don’t advise this). Other advertising methods require some investment – but if you have money, you might try them out. Read More

While Micro-Influencers have fewer followers, they tend to be more engaged and less expensive, making them an attractive alternative for businesses looking to advance their marketing. Find out how! Read More