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The word expert denotes someone who knows everything about a topic, or at least that is what most of us envision. Actually though, expert means someone who Read More

The misconception that social media is free gives people the indication that they shouldn’t have to, or at least don’t plan to, spend money on Facebook, Twitter, etc. Read More

By Megan McArdle:

“Rearranging the deck chairs on the Titanic” has some new competition for phrase meaning pointless business activity at failing firm: “rearranging the fonts in your logo.” Today, ending a futile "30 Days of Change" Web campaign, Yahoo announced "a new design it could live with, Read More

Well, not really a "raise." After all, McDonald's franchisees aren't employees; they're owners! What they could be getting is a $5 Dollar Menu which could prove to be a nice shot in the arm. Read more. Read More

Longer content attracts less traffic than short content. That’s false. More content is better than less content. Again, that’s false. High bounce rates are bad. Wrong again.

Read more: http://fullquota.com/blog/2-common-marketing-myths-dispelled/#ixzz2e3DfRu9F Read More

Your chances for success with your business have more to do with your attitude and productivity habits than with your overall skill level. Read More

I am going to tell you how I became unproductive, and partially failed during the month of August - given that I am a blogger who talks a lot about productivity and time management. Read More

An effective B2B content marketing strategy can not only help with brand awareness and messaging. More importantly, it can be an integral part of your lead generation tactics and help drive leads and sales. Read More

Need help putting content marketing to work for your larger B2B marketing strategy? Amy Vernon and Shelly Kramer can show you how during an upcoming workshop. Read More

For the last few years, I haven’t had to look for freelance jobs. I’ve been fortunate to have a combination of long-term clients, as well as new clients approaching me. But I’m shaking things up a little bit.
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