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Organic marketing is exceptionally appealing to budget-conscious companies - while the creation of organic content does require capital, deploying it across various platforms is essentially free. Unfortunately, there's no such thing as a free lunch, and that's doubly true in the B2B sphere; social Read More

Today I’m sharing my latest hobby — learning to play the guitar — and five things this experience has taught me about content marketing. Content Marketing Podcast Read More

Being a boss is not the same as being a leader.

The late George Steinbrenner, the owner of the New York Yankees, was a mercurial executive who relentlessly drove his team, both those on the field as well as those in the front office, to achieve a level of excellence that was often, una Read More

From Ontario to Gothenburg, Alexander has the privilege to speak with Martin Lindeskog, an early adapter of Podcasting and social media. Enjoy today’s featured Podcaster.
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Big banks have brought good news for small businesses.
According to the latest Biz2Credit Small Business Lending Index, a monthly analysis of loan approval rates, big banks approved 24.5 percent of funding requests, a new post-recession high in July. Read More

Acquiring the necessary expertise to successfully run a business in any industry takes time. Without the proper guidance, the trial and error method is costly in terms of time, capital and other resources. The launch of a mentorship initiative between the US Department of Agriculture (USDA) and SCO Read More

Google (NASDAQ:GOOGL) is reportedly working on creating a Snapchat rival. And it could be something worth watching for small businesses.
The company is in talks to transform its Instant News Articles into something similar to Snapchat’s Discover feature. Basically, it would be a way for mobile con Read More

No matter who you are, money talks. But it’s not just the salary figure that employees look at when evaluating job opportunities. Financial perks and benefits, or a lack thereof, often come into play.

A few years ago, when unemployment numbers were high and the job market was slow moving, benefi Read More

It’s National Farmers Market Week , and we’ve got farmers market tips for you.
August 6 – 12, 2017 was proclaimed by U.S. Department of Agriculture Secretary Sonny Perdue as the week for consumers to support local farmers markets.
Along with that support comes support for the small farmers, famil Read More

Shifting pieces like operating costs and profit margins around to increase cash flow makes for a game of financial chess for small businesses. Now, an online dashboard allows business owners to use a series of sliders to see how changing important benchmarks can accomplish this goal. Read More