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The words we use betray our thinking and focus.  How we express ourselves shows our biases, our priorities, our prejudices.  So what, what's this mean to Read More

Advanced segmentation in Google Analytics allows you to look at thousands of points of data. It’s a tool that will give you a powerful microscope to look at behaviors on your website. Read More

Religion is a hot button issue in the United States, with the recent Chick-Fil-A incident highlighting its role in business.

How should entrepreneurs handle this very sensitive issue?

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You measure every aspect of your business, so why not measure your employee metrics as well. Here's 3 creative ways to Measure and manage Employee Performance. Read More

When it comes to business success you have to admire Warren Buffett. Here are some of the valuable insights that Buffett uses in his business practices every day. Can you adapt them for your small business? Read More

It’s impossible to make everyone happy at all times, but a general positive morale among your employees is very important. If your company is rampant with a negative, pessimistic morale then productivity levels soon decrease. Read More

Hearing a message from a top-scoring 'influencer' might make me read, or retweet a message – but seeing it repeated by five people I actually know, like and/or trust makes it law, regardless of the measured “influence” of those people. - Tom Webster Read More

Autumn’s arrival has signaled that the dog days of summer are officially over and it’s time to get back to the grind, whether that means syncing up to the kids’ class schedules or staying longer hours later at the office. For small business owners, it’s critical to start planning on through the end Read More

If you are weighing your options whether to perform an SEO campaign in-house or outsource it, you'll want to read over these considerations prior to making the final decision. Read More

SEO or Search Engine Optimization is the mode of enhancing the internet presence of your product, website or blog. Different kinds of methods and approaches are used nowadays to stay on the top page of all searches related to keywords relevant to your product line or website. Read More