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I love it when I read articles that share “secrets” about how to gain more followers, become an influencer or expert in your industry or drive traffic to your website or business blog. But have you noticed that all the secrets sound the same? Like you’re getting the same information from every re Read More

Looking for social media post ideas for the Fourth of July? Here are five I could think of.

How are YOU promoting your business for the holiday? Read More

… at least, in their early stages while they’re building and establishing themselves. Google is the be all to end all, but it does offer a host of very useful tools for newbies and seasoned business owners who need to do more with pocket change. And who knows, you might find more uses with Goog Read More

Marketing can be especially difficult for small business – budgets are small, capacity is strained, and customers can often have a difficult time perceiving the differences between your product and your competitor’s. Here are 5 commonly held truths about marketing and why you should ignore them all Read More

Mistakes can be horrifying and embarrassing... and can also be a marketing opportunity, if you do it right. I loved how PowToon CEO Ilya Spitalnik gave us an example of this recently. Read More

Even after all these years, and in spite of all the documented benefits, social media still gets a bad rap sometimes inside some organizations, but there is power in the network whether it’s linking computers together or people — and every business would be wise to understand that. Read More

Hashtags on Facebook are finally here. For a long time they have been there on Twitter and Google+, but as of know you can also use hashtags on Facebook. Read more about hashtags and how they can be of use to you! Read More

One’s relation to a successful person doesn’t guarantee their own. Everyone’s different; everyone’s drive is different, everyone’s strategies are different and more importantly, everyone’s ideas are different. Our success depends on us, no matter how close we may be related to it by blood. Yet, Read More

As business owners, we gotta remember the customer or client, we have to remember what’s in their best interest every time they’re doing business with us. It only takes one bad experience to lose a customer, and it only takes one positive resolution to keep a customer. Read More

I have been spending most of this month traveling with Belmont students throughout Eastern Europe learning about entrepreneurship.

While in Latvia, we saw huge numbers of “accidental” entrepreneurs. These are people who had never intended to be entrepreneurs, but who became self-employed out of Read More