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Since back-to-school shopping has turned into a huge opportunity for stores to reach consumers, here’s what you need to know about the role of mobile in back-to-school shopping. Read More

According to eMarketer mobile search will increase 82.3 % year over year. More users’ results are powered by their GPS location due to mobile use. So local business owners are finding to learn how you can make your company website more visible in the local search results. Read More

Ding Dong the witch is dead! Well the Google Authorship initiative is at least….the bell has tolled!

Wait, you say…what’m I talking about?

Okay, backstory first….

Google back in June of 2011, announced that it “would begin to support authorship markup. The company encouraged webmasters to Read More

For any business, marketing is probably the most important thing in this world to acquire customers. If you own a business, you need to make people know about it – its existence, offerings and so on. And that’s the only way you can create an excellent brand awareness among your target audience. Read More

The proliferation and use of hashtags have grown to tremendous popularity that the use of this symbol have become associated to trends in social media. Read More

Crowdfunding has been one of the best things ever to happen to artists and entrepreneurs.

Every year since 2010 artists have received more funds from crowdfunding than they have from the National Endowment of Arts. Meanwhile, it’s propelled new businesses, like Oculus Rift, which raised $2.4 mil Read More

Traditional marketing just won't cut it these days. Technology has taken over our lives, including the way in which customers are reached. To stay ahead of your competition, you'll need to invest in online marketing! Read More

You may have heard the term “SWOT analysis” floating around when talking with others about your business and marketing ventures. But do you really understand what a SWOT analysis entails? Read More

Stacie Walker and Jared Easley, the co-founder of the Podcast Movement conference have a value packed conversation about podcasting, entrepreneurship, and so much more on the Reach Your Next Level of Greatness podcast. Read More

About a month ago now, Google rolled out a brand new update to it’s web results search algo, and it was quickly noted and named by the SEO community as the “Pigeon” update. And while it did make changes to the overall rankings for web search result serps, it didn’t happen up here in the google.ca w Read More