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If you’re marketing your business’s products or services as environmentally friendly, you’d better watch out. According to the latest Cone Green Gap Trend Tracker survey, Americans strongly disapprove of companies whose green marketing efforts are less than honest. Some 71 percent who will stop buy Read More

There have been a few blog posts here on Blogging Bookshelf that I’ve been a little nervous about publishing. That nervousness usually stems from me not knowing how my readers are going to react to what I’ve posted. The funny thing is that those posts are the ones that end up getting me the most tr Read More

15 bloggers reveal what is the most important mindset for an online entrepreneur!

As you can see from the answers, there are many important mindsets, that an online entrepreneur needs. Read More

Anyone who’s been on a cruise before knows that the cruise experience is all about customer service, from the attendants who clean your room and turn down your bed, to the wait staff and entertainers who make it their job to delight you in every way.

Having been pampered and indulged for a week, Read More

Last week, you were successfully running a very profitable $5 million company. Then, the unthinkable happened. You lost your largest customer. Unfortunately, without them, you are now running an unprofitable $2 million company. What are the first steps to take to rebuild your business? Read More

He has been called the World’s Most Practical Small Business Expert for consistently delivering real-world, proven small business marketing ideas and strategies. Read More

Let someone else market your product. Jonathan Fields of JonathanFields.com talks with Stephen Key, author of "One Simple Idea" about the wonderful world of product licensing. Got a great idea, a product that fits perfectly into an available niche in the market. Don't go through all the trouble of Read More

Now that spring is in the air, quite a few of us begin thinking of spring cleaning. We sweep the dirt and grime out, brighten up our living spaces, pack away our bulky winter clothes and just lighten things up in general.
This makes spring the perfect time of year renew your spirit by spring clea Read More

I get it, you hired me to perform Search Engine Optimization on your website. Why do we optimize for search engines? For rankings, right? Well, no, not anymore. It's been almost a decade since the SEO industry began it's turn toward a fuller website marking experience, looking beyond search engine Read More

Due to the outstanding success of Social Media satire and bearing the world is a tough place to be right now, wherever you are, for a number of reasons, here's some reasons to be cheerful! If you laugh, pass it on! Read More