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If you do business with other companies, how effective are the marketing emails you send during the holiday months of November and December? Opinions differ on that question. Read More

I met an ex-multi-unit franchise owner of McDonald's, recently. We shared a few things. His story was interesting. But, what he shared with me about today's McDonald's stores-his feelings about them, was pretty interesting... Read More

Marketing automation opens up a wide range of possibilities and options for you to further engage and track your subscribers and turn them into paying clients. Read More

Google is a great resource for searching online and finding information that you need. We all know this. But Google’s product offerings expand beyond search. For anyone serious about marketing their website Google Analytics and Google Webmaster Tools are essential because these tools provide you wi Read More

How to find out what your visitors need? If your website is focused on one narrow topic, the visitor’s intent is pretty obvious. But what if your website features multiple topics or one very broad topic? In that case, you would want to invest some time in researching Google Analytics (or your web Read More

Your social media success isn't dictated by your budget, competition, or bad economic conditions.It's dictated by you. Here are 3 personal problems sabotaging your success, and how to fix each one of them.
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Mobile commerce is here to stay, and businesses that ignore mobile website design and mobile marketing are missing out on business opportunities. Read More

A new study by technology solutions provider CDW polled small-business owners and found that more and more, they’re relying on mobile devices for everyday business tasks—and that reliance is accelerating rapidly. Here are some of the trends uncovered in The Mobility Edge: CDW’s 2012 Small Business Read More

This post will show you ways that different vendors including Affiliates, Media Companies, PPC and Social Media agencies, Comparison Engines, etc... may be ripping you off instead of adding value by using your trademarks. Read More

There are fourteen NY business insurance coverages which I feel need to be addressed with every single ny small business owner. Read More