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It’s surprising to me how many conversations take place about how to design a website, drive traffic, and capture leads when the answers already exist.

Attracting and converting customers online is far from new, so why are companies still trying to figure things out?

I get it, if you don’t kn Read More

Are You Writing for Search Engines … or for People? Sure, SEO will drive traffic to your website … but only good content writing will keep them there. Read More

You can't do it yourself, and if your business is doing well, there are some things that you must learn to hire professionals to do it for you.
A content manager is one of them. See why... Read More

If you would like to make your life better, then learn to gain the willing cooperation of others. Learn how to improve your communication skills so that people warm to you and you are able to gain their willing cooperation.
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By effectively practicing the art of storytelling in marketing, you can better connect with your consumer audience and compel buyers to choose your brand. The more that your message resonates with people, the more likely they are to make a buying decision and pass your story on to others. Read More

Big data and analytics have exploded across industries and professions. Yet more than one-third of startups aren’t leveraging big data to their advantage. There are many advantages to understanding data, and with the right tools, companies can analyze and manage data to help predict and reduce chur Read More

In Larry Kim’s article, “Attention Keyword Hoarders: You Need to Delete 98 percent of Your AdWords Keywords – Here’s Why,” he begins by talking about an AdWords account that’s bidding on 273,000 keywords, but only gets impressions on 3,372 of them, which is about 1.2 percent.

Here’s a graph he u Read More

Still struggling to generate traffic on your website?

You can spend countless hours writing content and building the “perfect” site, but it’s all for nothing unless people actually see it. So that’s why today we’re going to discuss some of the best ways to attract visitors to a website. Read More

The concept of cash flow management is a basic one; it means doing everything possible to ensure money is coming into the business as quickly as possible and exiting it as slowly as possible. You’ll also need to keep an eye on the horizon so that you’re not surprised by an unexpected cash outlay.
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If you are a woman small business owner, here are three ways you can celebrate Women's Small Business Month in the office. Read More