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Book publishers hate him and his customers adore him. Whatever your feelings about Jeff Bezos, one thing is indisputable - he’s one of the most brilliant business minds of our time.

Over and over, Bezos has used unconventional strategies to triumph over his competition. Here are 3 business princ Read More

Raising capital is challenging and time consuming. If you take these ten steps, you will be better prepared to be successful in the capital investment round of funding. Read More

Some products are inescapably embarrassing or awkward to talk about. Even mild embarrassment can cause consumers to alter their behavior, according to a research study published in the Journal of Consumer Research...

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Forget about trying to write your business plan from scratch. Ask anyone who has tried to write their business plan without assistance, and they will be sure to admit how grueling the process can be. Either they can hire a professional consultant, or subscribe to business plan software. Read More

How necessary is a business plan when starting a business? Is writing a business plan just a waste of time? Is a business plan the only way I can get my idea funded? The answers to these questions can at times be misconstrued. Read More

All shared business ideas eventually reach a critical decision point – if the company makes money, who gets what? Deciding who gets how much, and why, at the very beginning of your venture will save you an enormous headache later on. Read More

I believe the best way to make your LinkedIn profile stand out is to write a strong summary. A LinkedIn summary is what gives pop to your profile - this the area where your personality can shine. If I had to recommend a formula for a summary, it would be to: personalize, humanize and summarize. Read More

Building your content marketing strategy is an incredibly important aspect of your overall marketing for your business.

Unfortunately, it is also probably one of the most overlooked process in the digital marketing world today. Building a content marketing strategy

Your content strategy is th Read More

In any business, your customers or clients are incredibly important. You have to connect with them, learn from them, and maintain relationships with them in order to succeed. There are so many different ways to connect with customers. And members of our small business community have some tips to he Read More

Small business is in the biggest decline since the industrial revolution.
They’re losing ground to bigger businesses, who, in addition to economies of scale, enjoy a data advantage. In today’s environment, companies with the ability to collect, analyze and decide based on data win. Technological b Read More