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Bubble tea shops have increased wildly in popularity with visits to such businesses jumping by as much as 192 percent in 2015 according to data collected by Foursquare. Franchises for coffee and tea abound. But just like starting your own coffee shop, starting your own bubble tea business is a real Read More

Too many entrepreneurs I know still believe that that their great idea will carry the startup, and they may even minimize their own value, especially if they have introvert tendencies. Yet most investors agree that the “idea” is worth nothing alone, and it’s the entrepreneur execution that counts. Read More

These mistakes can potentially turn your blog from being an asset into a liability. Try to avoid them at all costs! Read More

It's Christmas in July! Now's the time to start planning for how you'll market this holiday shopping season with your online marketplace. Read More

Community Management is an important part of digital marketing as a whole. If your business does not have a dedicated Community Manager, the results you will see from your social media activity will be limited. Too often I have seen marketing managers or interns given the duty of using social media Read More

Community Management is an important part of digital marketing as a whole. If your business does not have a dedicated Community Manager, the results you will see from your social media activity will be limited. Too often I have seen marketing managers or interns given the duty of using social media Read More

SEO can be hard to understand, even for experienced marketers.

For one, there is precious little information available on how1 search engines actually rank pages. Nearly two decades after its birth, the Google ranking algorithm is still largely a mystery. If we do know anything about it, it’s mo Read More

While startups like Airbnb, Dollar Shave Club, Snapchat, Uber and Dropbox get all the attention, there are thousands of other startups that deserve to be placed in the spotlight. Whether you’re a business owner or a consumer wanting to stay on top of the latest trends, here are 10 hot startups you Read More

The chaotic and confusing world of social media networks can seem overwhelming. However, having a presence on social media is a requirement of doing business today. Making the right moves can take you to new heights, but even simple, unintended mistakes can cause more than their fair share of heada Read More

The chaotic and confusing world of social media networks can seem overwhelming. However, having a presence on social media is a requirement of doing business today. Making the right moves can take you to new heights, but even simple, unintended mistakes can cause more than their fair share of heada Read More