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Random marketing tactics, tried in a shotgun approach, blindly waste tremendous resources, time and energy. It used to be true that it was too hard measure what was or wasn't working. Not anymore. Measurement can make a huge difference in profitability. Here's a story from the gutter.

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CommentLuv Premium incorporates eight plugins into one while giving you more control. Some of the highlights include new social enticement tools. Read More

Would you benefit from a WordPress plugin that rewards readers? Should CommentLuv Premium be a part of your social media strategy? Read More

If you enjoy writing and have some knowledge you think the world could benefit from, you should think about writing ebooks. Not only are ebooks a great way Read More

The internet has added an entirely new dimension to the way you should be doing business, and social media has added yet another twist and turn for business Read More

BizSugar is the perfect resource and social networking community for Small Business bloggers. The BizSugar community is run by Anita Campbell of Small Biz Trends and her staff. I got to know more about Anita through an interview on Torrey Read More

Are your social media efforts not working? It's probably not social media that's the problem - it's the way you're using it. Find out why and what you should be doing instead. Read More

Your business may be failing its customers due to lack of consistency or over complication of your marketing mechanism. Are you following through?

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File this under "DO you live to work or work to live?". If you work for yourself, you don't want to end up just being a slave, but there are plenty of people looking to hire a slave. Read More

Most social media advice is vague and touchy-feely. In Dan Zarrella's new book, he disproves a lot of these social media myths. Read More