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So, most people start with Google Keyword Planner.

Then you just end up with the same information as everyone else.

There is a better way to start your keyword research.

And at the same time check what the competition is up to. Read More

We often forget about LinkedIn, the professional networking platform that resembles many other social media networks, but with one key difference: it’s designed to connect you with professionals and influencers in your industry. Read More

This is a long blog posts, about 2,000 words, on all the elements that can be used to create a digital marketing plan for small businesses. Read More

Too many blog posts are written on small business websites.

During the last two years I have been encouraging my clients to write less, but more in depth.

Then, teaching how to promote those same blog posts. So far the results are excellent.

It is working this year, I know next might be d Read More

Creating your digital marketing plan is fairly easy once you understand what elements to include.

The hardest part of online marketing is sticking with the plan day after day until it work or long enough to show it needs to be changed. Read More

This infographic walks through the marketing tactics and the apps to make them actionable to help you drive traffic and sales to your online store. Read More

The pay after delivery service is officially launched by Paypal at the Money2020 conference at Las Vegas. With this service Paypal users can make a purchase and choose to pay for it up to 14 days after the purchase has been made. Read More

Customer Relationships - Your first instinct on seeing a negative online review may be to immediately and vigorously defend your business. But don't overreact. You may well be able to turn the situation ... Read More

10 fresh ideas for getting customers into your store this November. There's more than just Black Friday happening - use these ideas to engage your customers all month long. Read More

Google does give a lot of help and produce good videos when promoting their Adwords service.

Taking some time to watch how they want ads to appear and understanding ad rank can lower your Adwords per click cost. Read More