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If you’ve already got a customer list for doing research, doesn’t it stand to reason that you would use that list for more than just asking questions and collecting feedback? Read More

To fully leverage the social proof that 'Favorite Place in Google Maps' status affords, one must be able to display the badge on your site. There wasn't one available, so we created it— please help yourself. Read More

Jim Kukral was nice enough to create a video on how to use bizSugar. Read More

Instinctively, every small business owner understands the importance of brand equity, even if they may not be able to define the idea. Marketing-speak aside, brand equity is how your customer recognizes why you are different and better than the alternative. Brand equity is built on that customer's direct experience with your product or servic Read More

After you've been in business a few years you look back. Suddenly everything is so obvious. Too bad all those things that seem so clear now, were not so clear then, when you were living through the early years of your startup. Here are 3 lessons by Anita Campbell that could have saved her a lot of expense and time: Read More

Online Reviews from 3rd parties have been cited as playing a key role when local consumers make a purchase decision. This web-based tool makes getting legitimate reviews across many site, G Maps, Y!Local, etc... turn-key. Read More

A revolution in Marketing: After several years of low-key alpha testing and on and off again rumors of launch, it appears that Google Print Local will finally go live as a public beta in the next few weeks. Read More

From the Page: "Even though recent studies have shown that more people are consuming information online, there is something to be said for the printed word. And at the local level, at least, some publishers are finding a thriving market for printed information" Read More

Learn how to win big when you negotiate. These 3 rules are good negotiation rules to follow to arrive at a win-win-win situation. Read More