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I’ve got a confession to make. Sometimes – quite often actually – I absolutely hate writing. I know this sounds weird coming from a professional copywriter and content marketer – but I’m afraid it’s true. Read More

How can you gain followers, increase credibility, and boost sales? By following this realistic strategy for social media marketing that anyone can do! Read More

What do customers experience when they enter a franchise's doors? That can depend on whether a dissatisfied or successful franchisee owns it. Read More

Thinking about launching a podcast? Here are 10 best practices learned from three years and 40 episodes of podcasting. Read More

Rakesh Soni, CEO and Co-founder of LoginRadius has suggested here seven Effective Ways to Improve CTA Button Performance. A must read article from my side. Read More

Today, I read an article about Yahoo and Google being interested in purchasing Flipboard. Before that, I had learnt that Re/code had been acquired by Vox Media. Oh, and did you know that Facebook has recently launched Instant Articles, a new product that allows publishers to create interactive arti Read More

When trying to sell your brand, it’s better to understand effective sales techniques rather than just memorize a script. When you take the time to learn these techniques, you will introduce your company in a way that will make your company irresistible. Read More

Talk to any small business owner and they will tell you about the different ways they like to use social media to spread the word on their product and services. They’ll talk about how they’re taking advantage of different networks to guide their online business ideas on the road to success. Read More

Think that no one is reading your company blog? Think again. This post includes just a few possibilities of who is reading your blog. Read More

A/B testing is a great way to find out what works for your site and what not. Here are ten quick A/B testing ideas that will change the way customers interact with your website: Read More