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Customer service is more than waiting on customers. It includes trying to exceed customer expectations. More common retail and customer service interview questions and sample answers are a good place to start. Customer service is the service provided to customers before, during and after purchasing Read More

The life of a business owner is a busy one. If I had my way, days would be 30 hours long and there’d be, like the Beatles sang: “8 days a week.” But there aren’t. So to help you stay on top of important small business news, information and advice essential to running your business, here’s my weekly Read More

One of the biggest challenges with getting through to potential JV partners is…

Getting past the gatekeeper.

You know, the person who is employed to shield the decision maker from phone calls or emails that waste his/her time. Read More

Most business owners know the importance of content marketing in today’s digital marketing world. Content marketing is one of the best ways to increase brand awareness and position yourself as an industry expert. However, content marketing is not synonymous with mass-producing blog posts day after Read More

Often, customers and real people turn out to be better marketers than we are. Of course, it takes a little creativity to get them involved, but once they get there, you’ll see why their word of mouth is more economical, authentic, and sustainable. Read More

Is there any greater waste of time than a poorly done SWOT Analysis?! As you can tell, I have a rather strong opinion on this topic. Like many of you, I was trained to use a SWOT analysis as a part of my marketing plan process. - See more at: http://diymarketers.com/swot-analysis-template/#sthash Read More

It’s been a while since a new franchise book has been written and released.
But, all that has changed this year, because of one intrepid indie book publisher. Check out this new book publisher and their 3 new franchise titles. Read More

It’s been a while since a new franchise book has been written and released.
But, all that has changed this year, because of one intrepid indie book publisher. Check out this new book publisher and their 3 new franchise titles. Read More

Owning a franchise isn't for everyone. And, while it's true that military veterans can make great franchise owners, there's no guarantee that just because someone is a veteran they'll rock in franchising. I wish that wasn't the case-but it is. Read More

The smartest bloggers know how to take advantage of the different advertising and monetization options out there to earn enough to be happy and continue blogging. Read More