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This is a guest post from Disha Dinesh
Social media marketers are often confused about what the term “Engagement rate” means. Engagement rate refers to the number of people engaging with your content on social media measured against the number of people who could be engaging with your content. Read More

This is a guest post from Disha Dinesh
Social media marketers are often confused about what the term “Engagement rate” means. Engagement rate refers to the number of people engaging with your content on social media measured against the number of people who could be engaging with your content. Read More

Are you using your website as a recruiting tool? If so, maybe start thinking about it in terms of dating... is your website the Tinder of online recruiting?

Your website is not just the place many of your customers will form their first impressions of your business, it is also the place prospect Read More

Email marketing is one of the most effective marketing tools that has not been utilized well by many small businesses. Use these tips to become an expert at it. Read More

Are you ready to devote a few days to up-leveling your interpersonal and management skills? These upcoming conferences have plenty to offer IT staff who want to get better at driving innovation, team building, and cultural improvement and become better bosses. Read More

No matter how tempting it looks, you can’t expect your products to sell just because you’ve created an ecommerce store. You need to draft some good branding, marketing, and promotion strategies to sell your products. Here are five tips on how you can increase your ecommerce store sales. Read More

Today we're answering a question from a reader about reentering the workforce after being a stay-at-home mom for 12+ years. Read on to see what tips we have for those of you who are reentering the workforce after a long absence. Read More

As a business owner or entrepreneur you may face periods of financial difficulty, here are some clever ways to deal with your late payments. Read More

The guide mentions here just some of the ways Amazon Alexa connects to various mobile apps to make your life better.
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There seem to be far to many ideas of what branding is. Heidi Cohen posted this article with 30 different definitions of Branding. I'm going along with Donna Antonucci's version - how about you? Read More