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The annual Internet Trends Report is easily one of the most anticipated presentations of the year. Compiled as usual by Mary Meeker, the report is the best way to keep the pace with the digital transformation and understand what is going on in the business world. Read More

Is Brand Loyalty still relevant for customers? In a market where the limitations of space and time are canceled by technology - and we can buy everything we want directly with a tap on a mobile screen - does it make sense to talk about loyalty? Read More

During the last WWDC, Apple has announced the ARKit platform for augmented reality app. This technology officially becomes the new tool to strengthen your CX. Read More

In the last decade the way we research, plan and purchase our trips has changed dramatically. This is what Google has called The Travel Customer Journey. A disruption made possible - again - by the smartphone.  Read More

“It’s the end of the world as we know it.” Well, at least for retailers. Today, they have to face their toughest challenge ever: Reinvent their identity, innovate their business and try to survive the Retail Apocalypse. Read More

The only book that will not make you better you is the one that you are not reading. In this whirlwind of technological disruptions, the digital leaders know how important is to learn from the experiences of the others. Read More

Blending augmented features with the power of the virtual reality technology, Facebook has developed a new world called Spaces, where users can create an avatar, then meet up with others in a digital world. Read More

We have barely started to understand millennial customers, and it is already time to move on. Say hi to the Generation Z, the first ‘truly mobile-first’ generation of customers, set to disrupt (again) the way you plan and execute your business. Read More

What are the drivers of customer loyalty? One of the major challenges brands face today is to create meaningful, satisfying experiences for their customers. Experiences they will love so much that they will come back again and again. Read More

Today, customers get the center stage, and all brands are busy trying to understand who they are and what they want. We have all the data to do it, and yet there is one side of the customer that is often overlooked: Psychographics. Read More