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Marketing to attract new franchise owners is a science. But, like all science, it can be abused. People looking to buy a franchise can get taken advantage of. Here's an example of what I mean. Read More

The iPhone 7 release event is less than one week away from us. Apple is gearing up stuff to welcome everyone at the iPhone 7 launch event. Media outlets all over the world are going crazy to predict what’s coming at Apple’s iPhone 7 release event. We have trimmed down everything to a list of seven Read More

Now in an age of endless distractions, it’s becoming more and more important for business owners and entrepreneurs to focus on core competencies. This is especially true in the world of online commerce with sales in North America alone expected to grow 36% from an estimated $539 billion in 2015 to Read More

Now in an age of endless distractions, it’s becoming more and more important for business owners and entrepreneurs to focus on core competencies. This is especially true in the world of online commerce with sales in North America alone expected to grow 36% from an estimated $539 billion in 2015 to Read More

We small business owners are among a record-high 14% of Americans who are either starting or running a business (“The U.S. Now has 27 Million Entrepreneurs”, Inc.com) and while the laborers and employees of the past century built this country and made big business trillions of dollars, the new cent Read More

Understanding your customers better is the key to providing great service and appropriate buying experiences. If you can manage to wrap your mind around some different perspectives, you might just learn something useful that will benefit your bottom line. Read More

What's the best social media advice we can give? Know when it's time to let someone (capable) handle your social media accounts for you. Read More

These bad customer service phrases are just the worst! Learn why they don't work and what you should say instead to keep your customers happy. Read More

These bad customer service phrases are just the worst! Learn why they don't work and what you should say instead to keep your customers happy. Read More

The data speaks for itself: Twitter is prime real estate for brands wanting to increase conversion, revenue and social proof (e.g., customer reviews via social media). The platform represents a wide variety of interests and demographics, and is particularly relevant for college-educated audiences u Read More