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Crowdfunding offers great leverage for entrepreneurs. However, crowdfunding might pose threats to the security of a young startup. What are they? Read More

The NACUE Varsity Pitch is the UK’s biggest business competition for students and graduates, attracting the most innovative startups exploding out of college and university campuses.

Students and recent graduates can enter into two categories by submitting a 60-second video pitch. The six winner Read More

Six of the latest blogging tools marketers should have in their tool kit. How many of these are you using? Read More

A mobile application is a brilliant tool to acquire new customers and building loyalty among the existing ones. Each day millions of mobile apps are downloaded. Having your own mobile application can provide you various opportunities to be discovered, developed and build a bigger clientele. Read More

I met Andrei Gomes when I worked for one of the biggest school chains in Brazil, in 2011, coordinating a post-graduate course about digital media. Besides being a designer he was also my manager. One day I sent him a document with text in green (which I had added) and in red (my suggested edits). H Read More

What does your audience want to read? What do you want to read? Make sure you are catering for the former rather than than the latter. Read More

Marketing strategies for today’s world include several online sources to spread brand recognition and boost traffic. While it is an obvious choice to turn to social media for a marketing campaign, there is a little-known online marketing source you can also implement in your next campaign to keep u Read More

While publishers now use the mobile web to reach readers, the customer experience is often discouraging, and leaves a lot to be desired. As usual, people and technology evolve at a quicker pace than companies. Let’s get back to the question, then: Is Google AMP the next revolution for mobile market Read More

Blogging with a purpose increases market share, consumer engagement, revenue growth, and ROI. Of course, you want to do that. ... Read More

Microsoft announced that it has taken the last steps to remove support for code-based sandbox solutions in SharePoint Online (via Redmond Mag). Read More