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In a comment to my post last week on steps to making your way in social media, a reader on BizSugar asked, “Hi Rachel, So what would be your top tip for choosing the right social media channel/channels for your business? "
Find out my response - and more! Read More

Over 3.2 million people in the US are working in this multi-billion dollar industry.

Did you know most businesses are operated by an individual? Even the most successful of cleaning companies continually have people partnering with them as a franchise. Read More

Google+ Create might be the ticket to more views for this ill-fated, Googley social network. But what does Google+ Create even entail? Find out exactly what in the latest Tek Shouts! article. Read More

Winston Churchill said, “Success is not final. Failure is not fatal. It is the courage to continue that counts.”

Building a successful and growing business entails weeding out mistakes when putting together it's very foundation. There is not a single successful entrepreneur that has not made mis Read More

Sometimes it can be tough to venture away from the refreshments table to meet new people. Industry conferences are valuable networking opportunities, but they’re also chaotic and nerve-wracking. Read More

Any podcast episode without quality content will definitely fail to grab audience’s attention. Featuring prominent guests in the podcast can really help in producing an engaging content. The fourth part of podcasting series: Listen In by GMR Transcription will help you learn the tips to get high-pr Read More

The fear of failure, the fear of loss, the fear of disappointment is sufficient to stop many people from even making the attempt to win a prize. And as a result, they lose.
Fear of failure causes failure.
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I wanted to share this infographic because of the good balance it has in showing the abilities important for an online marketer to be able to implement paid search strategies correctly. In my view, I personally wouldn’t recommend any specialist to go the way of exclusively becoming an expert in Goo Read More

Creating a business blog isn't just about posting about your products and shamelessly marketing yourself with weak, promo content.

Blogging is about content marketing, social media, and engaging with your users on a real level. For the full scoop, visit Tek Shouts! for the latest Customer Quest Read More

The majority of small businesses will fail within their first five years. That’s a frightening fact not only for entrepreneurs but also for the economy as an approximate 60% of employment in the U.S. comes from small businesses. So where do owners go wrong? Read More