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When you start up a new business you're going to be facing some pretty typical challenges. One such challenge is generating sales. In those tentative first months to a year, it is especially important to keep initial customers not only coming back for more, but bringing their friends with them. Read More

YouTube has hit 1 billion unique monthly users. If you're still ignoring YouTube's potential for your small business, you may be making a mistake. Here are 10 reasons you should start looking at ways your company can use YouTube to spread its message. How can video be used to share what makes your Read More

Have you been doing your business networking wrong? Probably. Here are seven warning signs that you're probably doing it wrong...and how to do it right. Read More

With the rising costs in selling products online, it might be difficult to keep afloat in doing online business. Here are some strategies that could help anyone to keep margins at bay. Read More

Your e-mail marketing may not be spam. (Hopefully it's not.) But, in the end, any e-mail your prospects don't want to receive, even if they originally signed up to receive it, will eventually work against your brand. As a result, making it easy to unsubscribe to your e-mail can be good for your bus Read More

If you already operate a blog, you know the value it can provide your business as a marketing tool. But before you hit publish, there are seven things Kate Toon believes every blogger should ask themselves first. What do you think of the list? Read More

How do you organize your business?
Still using file cabinets overflowing with old documents you’ll most likely never read again? I was introduced to Evernote a few years ago by a friend and fell in love with it. Read More

6 Social Contest Ideas and Examples Social Contests are a great way to increase engagement, reach, followers and leads. You can run social contests on a variety of platforms such as Facebook, Twitter,... Read More

If you have no idea what your current and potential customers actually need, it will be difficult to build an effective content marketing strategy. Read More

Part 1 of a 3 part series that will teach you how to maximize the value of every sale that you make. Contains a world of advice for sales professionals. Read More