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We know they’re ghastly things – but the advertising surrounding cigarettes can teach us tons about how to respond to the marketplace quickly and efficiently. Read More

What are your favorite examples of FUN and clever branding? Ones mentioned are Old Spice, Charmin, Amazon, and some liquor brands. Please share any brands that you love. Read More

A complete SMO / SEO guide for business. The future is optimizing for users! Traditional SEO techniques many of which have been overused up until now, continue to be more finely scrutinized by each new search engine update that comes out. Read More

I can't believe it's already June. With half the year almost over, it's time to analyze how your content projects are going.

If they are going great, Mazel Tov! If they are slowing down - never fear, good reads are here. Stop yourself from falling into the summer slump with these following AWESO Read More

It’s Fabulous Friday and it’s time to once again, mention that this past week has shone when it comes to those great infographics…and then again, maybe not.

First tho, the best one I’ve seen in awhile, is this one from the folks over at infographics.sg and it is both very very “artsy” but at the Read More

generate-leads-warm-lettersCongratulations! You’ve sent out your first warm letter to the people in your network of contacts. That is a huge step to undertake for generating leads, so feel proud of yourself. But what do you do next if you don’t hear back from any of the recipients? Read More

Father’s Day is right around the corner, providing another opportunity for small businesses to reach out to customers with an incentive to visit their stores, restaurants or websites and make a purchase. Here are seven Father’s Day sales and marketing tips to help you boost your profits – regardles Read More

Once you establish your social media presence, the next step is to measure the effectiveness of your efforts. What worked? What didn’t? These are questions you should ask yourself in order to run a more successful and efficient social media campaign. To answer these questions, there are three impor Read More

I recently happened upon an article in Forbes about business coach and social media rockstar Sandi Krakowski. She has over 125,000 followers on Facebook alone as of this writing and probably adds somewhere around 10,000 more a month. No, I’m not making this up, in fact – after I read the article, I Read More

There are situations in life when you drastically need money and need it fast. The things that I teach on this blog wont make you money the next day, it takes time and hard work to build your online business until it starts producing a steady income, it is really worth it, but there are those situa Read More