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By Luke Clum

Forget fliers, TV ads, and radio jingles that get stuck in your head for days on end. These days, the most cost effective and, well, outright effective way to get your brand in front of consumers is through blogging.

A well-curated blog can establish a business’ position as an in Read More

Both social media and SEO have evolved exponentially in recent years which has made things exciting, confusing, and frustrating all at once for online marketers. In its infancy, social media was an online hang out for friends and family members to communicate with one another. Read More

Creating more content for your business or brand or mission has nothing to do with making time or coming up with new ideas. You simply have to write. Read More

In the time-strapped, cashed-strapped reality that many small business owners work in, business cards may not garner that much attention- that is, until an opportunity for networking presents itself. Read More

An ecommerce store is a great option for frugal entrepreneurs – you need very little initial capital to get started, and if you find the right niche it can be a very lucrative project. But, that's only if customers can find your site. Read More

What do you do when you suddenly find yourself overwhelmed and out-of-touch with the business you labored so hard to start up? Read More

SoShare is the brainchild of the team behind the BitTorrent client. Currently in public beta, the service makes delivering very large projects to inboxes a breeze. Read More

Leading people is a practical concept. In fact, understanding how to lead other people in any organizational setting doesn’t depend on whether you are a natural leader. It depends on how well you understand your people, your business processes and the resources you have available. In my business an Read More

Time is an incredibly powerful thing. Sometimes it flies by us so quickly that we don’t even notice that it went; other times it’s slower than a snail in molasses. Time is elusive, it’s mysterious, and it’s the one thing small business owners never seem to have enough of. Read More

Does it scale? It's the kind of question, that gets tossed about by people who aren't a hundred percent sure what they are talking about. But, the problem is that as the owner of a small business (even a really small business), you need to know how to answer that question. Read More