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A couple weeks ago I came across an interesting article about the hiring tactics used by Facebook, Apple, and Southwest Airlines. What piqued my interest was the premium these companies place in their hiring process on a candidate's vision, attitude and personality over actual skills and experience Read More

While there are many benefits to working from home, the one thing that’s lacking is the piece of mind that comes from going to and leaving from work. For this reason alone it's vital to create a work space makes that you feel at ease and ready to produce. If your home office isn’t doing that, then Read More

Setting up a bank account for your business is a fundamental part of operations. Though your banking services tend to run in the background, if they are not a suitable fit for your company they can stick out like a sore thumb- costing you unnecessary money and causing you unnecessary grief. Read More

Look, we all know bloggers are basically the Beatles of the 21st century, but there comes a time when every small business must take a look in the mirror. Read More

Inbound marketing, to me, is about sharing what matter for me and I think would also matter for my audience. Read More

Google is demonized by many as making it extremely difficult for small-time webmasters to rank on the first page. But in reality Google doesn’t have it in for the little guy — their priority is to serve up the best possible search results. Read More

What’s the most important asset small business owners need to do business online? I’ll give you a hint: it’s not your website design and it’s not how well you can do SEO. If your hosting plan doesn’t do the job you need it to, when you need it to, then your business website is worth next to nothing Read More

Recently Kersten Kloss and I had the pleasure of interviewing Guy Kawasaki on his book What the Plus - Google + For the Rest Of Us. Guy talked about numerous things including Getting Started on Google Plus. Read More

With iconic location-based services like Foursquare scrambling to stay relevant, and social media giants, such as Facebook jumping in the location game, there’s been a renewed push for small businesses to use these platforms in their marketing initiatives. But most of the buzz is baseless hype. Read More

It is just me, or have you noticed that your business-related to-do list seems to get bigger with every passing year? Given that the length of a day won’t be shedding its 24 hour limit any time soon, how do you effectively accomplish a growing list of responsibilities in a finite amount of time? Read More