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Two years ago, I got started with blogging; it was a daily routine to always read top blogs and tried to follow in their footsteps – copy what they’re doing and tried to implement it into my blog – everyone has some bloggers to follow.

Right?

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I spent a few hours in the Google Analytics Academy, so you don't have to! (I'm only partially kidding.) Here, I list some lessons from those courses that could help you or your company to defeat a reputation management problem. Read More

Knowing that social media is a wonderful marketing tool, and actually leveraging it to your advantage are two very different things. Tracy Vides provides a reliable list of do’s and don’ts. Read More

Where can small businesses turn to for smart marketing advice? RapidAdvance has you covered. Check out this list of 10 marketing blogs that we can’t get enough of in 2014! Read More

As a greater share of retail purchases are transacted online - total e-commerce sales in 2013 increased 16.9% vs. 2012, and almost assuredly will grow again in 2014 -- product delivery has grown in importance for retailers. In fact, for many brands fast shipping has become a competitive advantage. Read More

The following describes some of the primary reasons why infographics can really be an effective SEO tool that can help boost your site rankings. Read More

I was at a LIVE event last week in Las Vegas, hosted by my colleague Darla LeDoux. As I looked around the room at the 100+ entrepreneurs who were attending, it just reminded me (again!) of how many people are still out there struggling on their own in business. Read More

YouTube and Vimeo are indisputably the two most majors players in the user-generated video platform space, but which one is right for your business? Read More

A new buzzword is content marketing, which basically means creating and distributing materials that will get you noticed. The goal is to attract, acquire, engage and drive consumers to your website. But how do you do it? Read More

At the onset of a new year, there are marketing trends thought to dominate the coming year. You can bet that data will be in the mix of many of these emerging trends in 2014. Nearly 50 percent of marketers agree that data is the most underutilized asset in their organization. Read More