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Do you calculate the Return On Investment (ROI) of your marketing campaigns? If you can’t measure it: Don’t do it.

There is no end of literature talking about the need for marketing to be able to speak the language of the CEO and CFO and start to clearly measure the result that they are looking Read More

Despite their inherent limitations, customer relationship management systems are still widely used for managing indirect sales. Read More

I subscribe to a lot of blogs that I love to read on a regular basis. They range in topic from online marketing and web strategy to dog rescue and advocacy. But there is one thing they all have in common – sticky content.
sticky_bee

Sticky content is created from a mashup of valuable informatio Read More

Every blogger's dream is to become a problogger and earn more money, respect and credibility.
But how do you become a problogger? Find out from this post the 8 steps to take. Read More

Staying on top of what is happening in your industry is a great way to be a good communicator with your co-workers, supervisors, and others in your industry... Read More

A glimpse is often more compelling than a certainty. For a minute or two, the drum solo on Monk's Dream is totally and completely alive. It even makes the neighbor's dog turn his head and stare at the speakers. If... Read More

BizSugar. What’s so, special about it? There are a bunch of blogging communities in the internet marketing niche that allow you to share your blog posts and drive traffic back to your website and BizSugar isn’t really that different it does the same thing, BUT it delivers the best results and it do Read More

Use WordPress for Event Management instantly, as WordPress is one of the most used blogging software in the virtual world of internet. Read More

The rising cost of keeping up with customer demand can be a challenge for startups or small businesses. Here are 4 cost management strategies you can adopt. Read More

Not sure? US politicians know what to do. Watch Richard L. Berke of The New York Times talk about what happened to Bill Clinton, Gary Hart, Newt Gingrich and others. Read More