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By William

What does it mean to “get the right people on the bus”? According to business consultant, author, and lecturer Jim Collins, it is all part of the “First Who, Then What” concept based on company growth and sustainability. Essentially, the concept is about first getting the right people Read More

By Daniel Nicklin

Although it might not be the most pleasant thing to talk about, there may come a time where redundancy at your firm becomes necessary, and although they’ll never be a nice thing to be involved with, there’s no need for the process to be gruelling.

It’s also important to rem Read More

Software is expensive and many businesses may be running software that is illegal or pirated. Some businesses rather innocently assume that what they are Read More

What's one thing most business owners overlook when launching a new website? The following answers are provided by the Young Entrepreneur Council (YEC.) Read More

Don Draper has left the building is an announcement bound to dismay any woman with a pulse, but it should hearten marketers.

That’s because Don Draper represents the old school of marketing, said Tom Fishburne, CEO of Marketoon Studios, at Integrated Marketing Week earlier this month.

In the Read More

Facebook boasts the largest user base of any social network, so if your business doesn’t have a solid Facebook presence, you’re simply missing lead generation opportunities. Learn how to get your Facebook page back on track for success from Marketo's social media manager, Jason Miller. Read More

The key to successful online branding is consistency with social media profiles. For your brand to be widely recognized, consistent is important. Read More

Find your own personal, profitable answer to the question of, “How do I succinctly, in the most concise way, represent who I believe I am, and why that’s meaningful to me . . . and why you, my perfect prospect, should care about that” Read More

Creating user habits is key to just about every modern product. The Hook framework provides a rigorous, accessible, actionable framework for doing just that. Please consider having a look- I'd love to know what you think. Read More

Learn how to use these key components to have a more effective, lead generating small business website. Don't miss these tips! Read More