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SEO doesn’t need to be a mystery – thankfully there are lots of tools out there to help. Here are some of the best free SEO tools which will help you gain a better understanding of SEO in order to climb up the search engine rankings: Read More

Just like any marketing channel, social media requires a certain set of specialist skills to be successful. Knowing how to use the software is one thing, but really understanding how social media fits in the marketing mix, the best ways to use it and how to measure success are another thing. Read More

Having trouble making it through the work week? Here is some hump day inspiration with online marketing tips about SEO, content marketing and branding to keep you going! Read More

Are you a veteran transitioning from active service and want to become an entrepreneur? Or perhaps you’ve been out of the service for some time and want to start a new small business or expand an existing one?

If that’s you or someone you know, the U.S. Small Business Administration (SBA) has an Read More

Many small business owners have no idea where to start or what they need for setting up a barcode system.

We put everything you need to know into one 30-page book called “Barcode Your Small Business”. No jargon, just good, practical advice. Even if you already have a barcode system in place, cha Read More

Sending out a survey to current and potential customers can be a great way to unlock insights and determine a path for your business. Here's how to do it. Read More

It’s a staple of sales training but it’s true over email, as well.

Don’t send emails out to your list unless they work to convert your email subscribers into customers. If you don’t offer your email subscribers a way to buy your products or services, you’re just sending them an invitation to uns Read More

Is anything more influence-y than coffee? Mark Schaefer might be. As with coffee, though, influency marketing either needs management, or it will manage you. Read More

Interesting article from Geoffrey Colon over at Fast Company that poses an even more interesting question: Is social content the most dominant currency we have today? Read More

As a freelance writer, you’re a genius at a few particular things. But, your “genius zone” probably doesn’t include every single thing on your to-do list.

It sure doesn’t for me.

So, why not delegate?

Doesn’t it make sense to pay someone $50 an hour to do time-consuming tasks or something Read More