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Evo is a leading online retailer of outdoor gear and fashion apparel.

Here are 7 digital marketing tactics to learn from Evo:

1. Categorize your online store by product, price, gender, color or brand to make your online store user friendly
2. Use coupon codes for special offers in order to d Read More

Facebook is by far the largest social media platform in the world. Creating a page on Facebook’s platform allows you to reach millions of new people, as well as stay in touch with existing fans. Read More

There’s something in deep our minds that keeps us from doing what we know we want to do. It’s taboo. It’s private. It’s puzzling. Everyone experiences it, but we often don’t know how to address it. Of course I’m talking about fear. Read More

In an ideal world, your workplace would run as a cohesive well-oiled machine with moving parts that fit perfectly together, generating maximum productivity and operating efficiency. Everyone would get along well, always be on the same page and completely support each others' needs. Your work would Read More

What Makes You A CEO? CEOs also come in various categories; we have those who make their companies great & those who bring their companies pain. Which are you? Read More

How do you know if you are an Entrepreneur?

If neither choice at the fork in the road looks promising but that doesn’t stop you.

If being disruptive sounds like a good thing.
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How social is your website? Instantly increase its shareability with these three simple steps from LocalVox media. Read More

Catalog Choice operates a deceptively simple service: if you get too much junk mail (the physical kind — not spam), you can go online to the Catalog Choice website and opt out. That move between the offline and online requires some special consideration. The site was acquired by TrustedID in 2012. Read More

Visual marketing is the use of images, colors, video, signs and symbols to get potential customers to become attracted to your products and/or services. Read More

Business-to-business marketers will focus on social media and inbound marketing strategies in 2013, according to a recent report by Software Advice, a website that reviews CRM software solutions... Read More