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At some point in your career, you may encounter the VC or PE world. You might: sell a non-core subsidiary to them, use their funds to start a company, use their money to buy a company, buy out your partners, or even take a company private from the public markets. Whatever the transaction, the VC an Read More

It’s hard to ignore a website with 1 billion users (over half of which are active everyday) when you have a small business.

While I wouldn’t advise everyone to be socially active unless they have met the prerequisites, if you have some time to work on it every day, this is a great place to start Read More

Social media is about interaction and not just about pushing sales and traffic for your business website. By using it to promote your content and marketing strategies, you can benefit greatly. To top it off, you can achieve your SEO goals. Read More

Interview with small business loan expert Will Sanio on the importance of following up on leads to achieve strong sales conversion rates. Read More

Learn how to get a Facebook Recommendations Box on your Facebook page in this video. Find out what types of pages can have them, and which cannot. Read More

PaymentEvolution is an online, cloud-based payroll system for small to medium sized Canadian businesses and accountants. With the easy-to-use interface, it takes five minutes to set up your account and start doing a pay run. You don’t have to worry about law and tax rate changes because the updates Read More

Copywriting is an art. It takes a lot of skill to be persuasive while writing content, some of the tips here will help you write better copy for your blog. Read More

Here's a great B2B marketing tactic that helps increase sales by uncovering a prospect's intent to purchase products in your industry category. Read More

More people trust online reviews than expert critics. Here are 8 simple ways for your business to start collecting reviews from customers: Read More

Okay, so you’re a fairly well plugged in SME owner, with your own site/blog and you believe that in your own channel, Google is starting to give you some “weight” when it comes to your opinions and comments as you strive to prove to them that yes, you “are” an Authority in your channel.

You fou Read More