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Everybody texts, so perhaps it’s time to look at text-enabling your business. According to a study conducted by Harris Poll and commissioned by OneReach, 64% of customers who text would rather text than call your business.

Isn't it time to answer less calls and help more customers? Read More

When it comes to balancing customer experience and operational efficiency, it can be hard to get things right for your customers.

But what if things could be less complicated? That’s what we want to address in this series, and first up: making your business phone smarter. Read More

It seems to be a matter of course that businesses, particularly online businesses, need to use Facebook to find the audience for their products. Over time, I came to question the manner Facebook comes across, changes rules and forces its members to align with. For my online business I decided that Read More

Obtaining backlinks from authoritative, relevant sources can prove essential in boosting the search ranking of a website. But did you know that low-quality backlinks can have the opposite effect by lowering a website’s search ranking – or worse, having the website removed from Google’s index altoge Read More

If Search Engine Optimization (SEO) is new to you, this post is exactly what you need; includes a handy glossary of the most important terms. Read More

Mistakes you must avoid to ensure your first contact with customer provides pleasant experience and gets converted to customer for life. Read More

Your delivery of the customer experience that you promised is the total focus of your audience. Here are 6 important tips to remain focused on its delivery Read More

Customer service has always been important; without it, or with it severely lacking, a company can end up with a bad reputation and a dwindling customer database, especially with the increase in using social media to channel both positive and negative reviews of companies. Have a read of these tips Read More