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What would it be like to devote time to the things that are higher on your priority list such as business development or marketing. Or take a real holiday while your business hums along? Put your time, skills and energy to better use to grow a thriving business! Use your CEO Mindset to design your Read More

A lot of attention is placed on the modern business development model in obtaining new customers, but an equally important part that is often neglected is how to maximize your current customers. Read More

Find out why competition is a good thing when starting an internet business, and 5 top tips to stay ahead when starting out as an internet entrepreneur Read More

Now that the Powers That Be in Washington have rallied together (with great effort) to postpone our free fall off the Fiscal Cliff, chances are we’ll be standing on the edge of this precipice for most of 2013. So the big question is how do we, as individuals and as business owners, deal with it? Read More

One of the biggest challenges all website owners and bloggers face is keeping visitors/readers on their site - here are a few tips I hope will help make your pages a lot more sticky. Read More

This case study shows the methodology and results of a recent Dempsey Marketing direct mail campaign. Long story short - direct mail still works. Read More

It’s easy for technology start-ups and web service companies to understand the importance of communicating with customers through channels such as social media and mobile technology. They have it ingrained in their DNA. It’s more difficult for companies that have a long-standing culture of face to Read More

Viewership = value. Here’s how to build value for yourself. Websites are one of the most highly valued businesses today. Getting a website started means you must be willing to spend your money. Websites are very critical for any business, especially businesses that plan to operate on a web-based p Read More

When you use social media, you may not know it, but you’re almost always using one of three strategies … hunting, fishing, or farming.

Each strategy has its own strengths for capturing interest … for catching clients … for real-world marketing.

In today’s article, I’m going to show you how to Read More

Over the years, working with sales teams, I learned something fundamental. The average salesperson takes full credit for exceeding his sales quota. But when he misses his quota, he points a finger at the marketing campaign, or a broken sales tool, or a customer issue. This seems to be a basic psych Read More