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For the last 20 years the way we sell has been evolving. In the past 5, it has accelerated with the rapid proliferation of social networks, cloud and mobility. Read More

Facebook recently announced they'll shut down sponsored stories in early April. Is this a good thing or not? What's your take on sponsored stories? Read More

Recognising arbitrary statements

Communication is about the accurate transfer of information. But not all information is of the same quality. Some information is true, some is false, some is possible and some is arbitrary. The question is this: do you know what is, “an arbitrary statement”, and Read More

It’s the easiest way to convey your message. Make an impact and become truly memorable. Videos are the best way to connect to your audience and reduce the sales cycle. If you want your website visitors to become loyal fans or want to increase your sales then this is the fastest way to go: Read More

A blogger is sued for writing something in his blog. But a blogger should be protected in pretty much the same way as a media agency. That's because a blogger should have the same freedom of speech. Read More

Content is king and the crucial element of any site. It brings the site to the higher levels. Writing a great content is not an easy task. If you are a writer or even you just tried to write content then you must know about this reality. In order to being a best writer, you should know these 7 impo Read More

The following guide gives the most common pitfalls a mobile marketing campaign can get itself into. Avoiding these would not only make the efforts you put into the campaign a success but also generate positive reviews among your customer base. Read More

It is not difficult to build a Kindle e-Book. The trick, is to build an e-Book that would provide value to your readers. Take a look, at how you can do it! Read More

You have everything that a good business should have - a market, inventory and clients but your profits are stagnant for a long time because you have fixed Read More

Business mentors are much more than just repositories for facts. They can guide you along your path in business. Here is why you need to find a mentor now. Read More