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Year after year, many content teams are asked to deliver more and better content with the same staff and budget. In fact, 73% of B2C marketers say they plan to produce more content in 2017 than they did in 2016. Read More

Our January 2017 gross profit doubled and our net profit increased by over 300% from the previous year. Talk about the difference a year makes. And, it’s because we did things differently. Here are the top three tactics we employed to increase our revenue.
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A web property is similar to real estate property in that someone owns them. When it comes to web property, that is obviously content and designs created by a person or company on domains, on social media and in the public online realm.

Just like tangible property, a blog should grow in value ov Read More

Thinking about investing in SEO but not sure if you should?

SEO, also known as search engine optimization, is one of those things that is simple in concept but difficult in practice. SEO also means lots of things to different people Read More

Here are 14 things you should do before you publish your blog post, plus a FREE printable checklist you can download for when you write your next post. Read More

Whether it is a new product launch, choosing a color scheme for an existing item or determining the best music for a campaign, market intelligence is invaluable but until now very expensive. The company that is making it affordable is Centiment. How affordable? Well, the company says you can create Read More

I had to. Because #AlternativeFacts. You DO know about it, right? When President Trump's advisor, Kellyanne Conway, uttered the words, "Alternative Facts?" My post is about that, and franchising Facts. Read More

When it comes to attracting top talent on social media, the first step is choosing the right platform – or platforms – for your company. After all, each platform has a distinct audience, with content expectations to match. Ask yourself these questions to make an informed decision. Read More

Customer service has traditionally been a support function to respond to customer initiated requests, meaning someone waits for the phone to ring or for a website support request form. Today’s customers definition of service is the sum total of their “experience,” covering all aspects of their rela Read More

You don’t need to be perfect, but you do need to know the basics. If you don’t, you will likely get your guest post pitch rejected before you even get a chance to showcase your expertise. You will also need to nail your presentation once you have a pitch accepted. Getting accepted to post an articl Read More