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The end of the year has arrived -- faster than ever!

You've changed over the past twelve months. You are a different person now than you were in January. This is the perfect time to update your LinkedIn profile.

Take a few minutes to log into LinkedIn and visit the Edit Profile page, read thr Read More

If you think about any encounters with salespeople in the past, you'll probably remember the vast majority of them being annoyingly pushy or aggressively salesy. That's most likely because they weren't very good at selling to begin with.

There are certain phrases that you just shouldn't mention Read More

While the common trope tells us that “the customer is always right,” in the real world that isn’t always the case. At the same time, with the advent of public forums like Yelp and Facebook, anyone who is unhappy with your service can instantly share their opinion with a wide audience. For these rea Read More

Prices are going up. Advertising must change. It must be less intrusive and more savvy to compete in a manner that doesn’t see costs spiral upwards.

Here's what to do about it in 2017. Read More

Google Adwords does not charge a fee in order to use the Google Adwords platform. You pay on a Cost Per Click basis, meaning you are only charged when someone clicks on a link in your ad and visits the website or landing page that is associated with that ad. Read More

There's no shortage of employment experts who'll tell you that unlimited vacations, “play areas,” and thank you notes are the path to happy, motivated workers. But, let's be honest: for many businesses such benefits are out of place. You don't have to be cheesy or make it look like you are trying t Read More

In this video, we discuss best practices for creating a highly effective Google Adwords campaign. We go over a basic account structure that works for any small business or ecommerce store. Have a proper Google Adwords account structure is critical to running a campaign that converts visitors into Read More

Successful online advertising strategies rely on high viewability rates.

The more an ad is seen, the greater the chances are the user will make a purchase.

This used to be an easy feat for advertisers and marketers. But today, they battle savvy internet users, ad blockers, and faulty ad anal Read More

Do you notice that setbacks tend to occupy your mind more than victories?

Do you sometimes struggle to stay positive about your business?

Employees expect their leaders to be enthusiastic, energetic, and positive about the future.

But on a day-to-day basis, maintaining a positive outlook a Read More

Employees spend more time in the workplace than in at home. Here are some tips on how to maintain increased productivity and positive worker motivation. Read More