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Google and Bing have confirmed that links from Twitter are being used as factors in their search rankings. But how are social signals being used and what can you do to make this work to improve your rankings? Read More

I met Matt Phelan, Director of 4P's Marketing a few months ago at the Digital Lounge networking event in London. After that, we connected on LinkedIn and stayed in touch... Read More

We need to ask ourselves this question every time we are about to approach a prospective customer or client. Why? Because the answer will give us the ability to give the customer exactly what they need... Read More

If you are a business owner/manager/marketer and you are curious about whether you need to redesign your website, the REAL answer should be provided by feedback you receive from others. What does that mean? Here's a quick exercise... Read More

Even though I find it hard to believe that a company going forward into 2011 would not be willing to participate in social media, I guess there will always be a few still on the fence waiting to dive in. Here is what companies are missing by not using social media Read More