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Last week my boyfriend finally jumped on the Twitter bandwagon, which means for the past week I've been giving him tips on how to not look like a complete #twitternewbie. Assuming you already know what Twitter is, here are a few tips to get you on your way to gaining Followers. First, the deal with Read More

Social Media Can’t Save You We all know how great Social media for your business. I’m a big SM believer and.. Read More

This week is National Small Business Week- and to celebrate, different companies and blogs are hosting webinars, giving huge discounts and throwing local events. Here are four you won't want to miss! Read More

If you're a small business who's publishing ads in local newspapers, engaging in social media and still struggling to get customers through the door, you may be a overlooking an important marketing resource: your employees. Read More

I do the tweeting for Addwater, and I'll admit- I sometimes get a little caught up in interesting articles and funny tweets. Now, this isn't a problem if you "tweet for pleasure," but when you're tweeting for your company or business, tweeting counts as work hours. Here are 5 ways to become more... Read More

This is a slideshow Addwater presented to the Sonoma Chamber of Commerce, highlighting data & polls collected from small businesses over the past couple years. It focuses on where small biz's are succeeding and where they're lacking. Fascinating stuff. Read More

Let me start by saying that I don’t consider myself a blogging expert, in fact, I consistently find how little I know each day, in how much more there is left for me to still find out. That said I have learned some lessons over the years that I believe are pretty solid advice for anyone starting ou Read More

Yesterday I watched a great webinar about the best time to Facebook post, tweet, blog and send emails. Did you know you'll get the most Facebook shares on Saturday? That and more learnings here... Read More

There are a lot of ways to get yourself in trouble in the Twitterverse. None of them are difficult to avoid if you take a moment to consider what you’re really trying to accomplish. Read More

A while back, I made a spelling mistake on Twitter. Gasp! I know, it was really embarrassing. In this post I talk about the casual and unique nature of Twitter, and why small businesses shouldn't be afraid & should jump in feet first! Read More