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Whether online or in-store, retailers count on the holiday season to drive towards their annual goals. This year, many retailers are facing a variety of challenges and changes that will affect their ability to capture market share and wallets across the country. Read More

Today, the “build-it-and-they-will-come” approach does not work anymore for B2B firm websites. There are simply too many sites (close to 1 billion) and hence major competition for eyeballs on the Web. This alone explains why it has become vital for B2B firms and marketers to amp up their content of Read More

Want to see an increase in conversions? Then follow these 10 Conversion optimization best practices. Read More

Ever heard of Brian Dean? He’s an online marketer, founder of BackLinko, and a top expert in his field (SEO) despite having written only 30 articles.

Within those articles he has a few promising marketing strategies. The one we’ll be discussing today? Content upgrades...

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Understanding and implementing the following eight principles will keep your business growing strong - and get your small business closer to your goals. Read More

A Unique Selling Proposition (USP), Unique Value Proposition (UVP) and an Elevator Speech are all succinct ways of explaining what your product or service does, the benefits of using the product or service, and how you’re different or better than your competitors.Each is slightly different and has Read More

Don't have any video footage, but have lots of pictures? This short video shows you different effects that can be used to ensure your images have an impact in video. Read More

How can you present text in videos? A short video showing how kinetic text can be used in video for maximum effect. Read More

See what you can learn from the social media marketing practices of the most influential brands on Facebook and Twitter.
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No Traffic, No Problem: Learn How to get more visitor for your website (with no Risk!) There are 3 strategies to getting visitors. No more. No less. You can pull people (PULL), push people (PUSH), or you can use the product to get people to your site. Read More