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Find out if your brand is at risk to lose all of its organic reach in the coming months. And my opinion on what you can do to fix it. Read More

RadioShack announced that it will be closing 1,100 stores in response to a lackluster 2013 holiday season. The 93-year-old electronics retailer suffered $400 million dollars in losses in 2013 compared to $139 million in 2012, according to the New York Times. As if hemorrhaging profits weren’t bad e Read More

Sweden is considered as one of the most progressive and gender-equal countries in the world. But still, equal pay is still a major issue.

“It’s sad that Sweden is considered to be a global example of equal pay, given how far we have left to go. Therefore we want to do something on a global scale Read More

Anybody can make a mistake, it's easy. What separates sales people is how they view it - dead end or opportunity - and what they do as a result. Read More

Red. Green. Blue. Yellow. Your brand's color matters. Here's a few things to keep in mind when choosing your brand's colors. Read More

LinkedIn Publishing: 4 reasons you should want to do it now LinkedIn is rolling out access to its publishing platform for individuals. Here are 4 reasons this makes good sense. Read More

Learn how two college students went from cooking DiGiorno pizzas out of their dorm to launching an italian, gourmet pizza company at DePauw University. Read More

What's the point of a website if your readers don't do what you want them to ? This post shows you 7 ways you can get your readers to take action! Read More

By Gregg Schwartz

LinkedIn is often thought of as a place to update your resume and keep in touch with former colleagues, but many small business owners might not realize that LinkedIn can often be an ideal place to obtain new sales leads. Whether you’re new to LinkedIn or are looking for ways t Read More

If you keep your content marketing strategy real for your readers, they'll think of you as a REAL option when it comes time to spend money! Read More