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In the profit-centered business, customer happiness is merely a means to an end: maximizing profits. In the customer-centered business, customer happiness is an end in itself, and will be pursued with greater interest, passion, and empathy than the profit-centered business is capable of. Read More

Standard reference check questions have become so rote that I can rattle them off half-asleep. How long did the candidate work with you? What were the candidate's strengths and weaknesses? Was he a team player? Try these 8 questions and see what kinds of answers you get: Read More

Whether you are looking for business financing, technical support or want to increase your client base, help is only a click away. Read More

Keyword research is more of an art than a science. Finding keyword phrases is one of the fundamental components of search engine optimization, but yet it is one of the the least talked about optimization techniques. If you are not doing effective keywords research, your SEO efforts will go astray. Read More

As the title says, here's a list of 10 documents you need to start a business. Link is from @nfib on Twitter. Read More

Barack Obama unveiled a tax credit to encourage small firms to buy health insurance for employees. The proposal, elaborated in a conference call with reporters by the campaign's Economic Policy Adviser, Jason Furman, would provide small firms with a 50% tax credit against the cost of employee premiums. To receive it, a company would have to Read More

For small businesses, preventing theft and fraud by employees can be an uphill struggle. Now a new generation of security technology aims to give small businesses an inexpensive defense against unscrupulous employees. Some of these systems let business owners who are on the road check their security cameras over the Internet and get email alert Read More

The cost of health care is on the rise and fewer micro-businesses owners are offering coverage to their employees. A survey of nearly 4,000 micro-businesses found that 18.6% of the respondents said their health care plans are covering full-time employees this year. That number is down from 46.2% in 2005. A micro-business has 10 or fewer em Read More

The turbulent economy is exposing yet another type of credit where bankers let their guard down: small-business loans. Missed payments and losses on small-business loans are surging at banks throughout the country that were so eager to pad their profits that they essentially threw typical underwriting methods out the window. Some lenders doled Read More