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A strong business name identifies your business, tells your customers and prospects something meaningful about your brand, and helps to differentiate your business from your competition. Here are 4 reasons to consider renaming your business… and 7 tips to help you pull it off successfully.

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Every day, another app or service is unleashed on the world that claims to increase your productivity, corral your to-dos, or assassinate your procrastination. But rest easy, because we’ve collected 12 of the latest and greatest productivity products here for you to check out.



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Amazon associates with websites or other digital presence can make recommendations on items sold by Amazon. This not only introduces a new way to engage with customers, but it also creates an opportunity to get an affiliate fee with a qualifying purchase. Read More

Do you use Instagram video in your marketing?

Want to use IGTV to deliver longer video to your Instagram audience?

In this article, you’ll discover what Instagram’s IGTV is, and find tips for using the feature in your marketing. Read More

Are you giving your customers instant answers to their questions? Jeff Brathwaite joins Brent Leary to talk about that and more in this latest edition of This Week in Small Business. Read More

How best could you define your ideal customer and target the right audience? Here are the key factors to consider in the process of defining your ideal customer... Read More

It’s pretty well established that AI is the future of computing (well, at least the future of a great deal of computing thought, focus and emphasis). If it lives up to the hype, it will most certainly change the face of human history. Read More

Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. Even those things that worked yesterday may not work tomorrow, as the market matures, the cul Read More

Have you ever wondered what are the traits of successful businesses? If you want to run a successful business, then you should read them here! Read More

Search Engine Optimization is a must for any small business with a website to draw more traffic. Here are the tips on how to optimize your website to get the high ranking on search engines. Read More