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A successful small business owner requires a particular skill set and disposition. Here is a few winning habits of highly effective small business owners. Read More

We’ve all got our own bad habits—things like hitting the snooze alarm instead of waking up for that early-morning workout, procrastinating on projects, or drinking way too much coffee. But while those habits only affect ourselves, many entrepreneurs have bad business habits that make their customer Read More

What does the future look like for social media?
That’s a question we regularly discuss here at Buffer and one we’re not quite sure anyone has a concrete answer to. However, there are some clues out there as to what the future in 2017, and beyond, may look like.
As part of our State of Social Med Read More

It's that time of year; the franchise rankings are out. Franchise Direct is really at the top of the charts when it comes to their deep-date dive of franchises. Check out The Top Global Franchises For 2017. Read More

People use emails to connect with friends and relatives. Businesses use it to connect with their customers.

Despite the rise of social media over the past years, email is 40 times more effective at acquiring new customers than Facebook or Twitter, according to McKinsey.
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Have you ever seen a blog post and thought, “Wow, this looks really nice”?

On the flip side, have you seen a post with a wall of text and no images, and thought, “Wow, this looks really ugly”? Read More

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? The right answer is that not all of these are worth your att Read More

Every time I challenge a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. The founder explains that the product is so “buzz-worthy” that usage will spread rapidly through word-of-mouth only, meaning people loving Read More

Content marketing costs 62% less than outbound marketing and generates more leads for your business. Here are my 21 useful content marketing tips for 2017. Read More

Bill Gates, Mark Zuckerberg, Steve Jobs. What do these three entrepreneurs have in common? They all started their business before the age of 25! There’s never been a better time to be a young entrepreneur in America. Universities teach classes on entrepreneurship, incubators have popped up in citie Read More