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Social media and other technological advancements have paved the way for prospective patients to shop around. Which means marketing -- the process of getting attention, building trust, and retaining consumers or patients over the long-term -- is now a crucial part how individual practices will surv Read More

Is building a lean culture right for your organization? Find out how to use these principles to drive and grow your business. Read More

Learn to Steer the Conversation by Asking Better Questions. Here are Communication Techniques to help you lead effective conversations.
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You can be a six-figure Virtual Assistant. I’m a live and breathing example. But realize there are stages a business must go through and your journey will be different than mine. Embrace the journey and know this, “Wherever you are, it’s OK.” Read More

Kansas State University President Kirk Schultz not only uses social media -- he gets it, too. Here's what you can take away for your own strategy. Read More

Last Sunday marked the Third Annual World Backup Day. If you didn’t join this mass data backup movement, then you should get on it now. With these low-cost and free options, there's no excuse not to. Read More

Getting the best deal on your business car or truck isn’t rocket science. But, you need to know how to research your options. The following are several practical tips resources to make an informed vehicle purchase (or lease) and keep as much money as possible in your business’ bank account. Read More

The key to developing a successful strategic marketing plan begins by re-evaluating your marketing and content development plans. Here's how to make social media, SEO, analytics, blogging, and content development work together synergistically. Read More

The decision to hire an SEO company isn’t made lightly. The types of businesses that hire a firm as opposed to hiring someone in house to do the work typically have a limited budget and SEO work requires a significant investment. Read More

Branding is very important in the growth of one’s business. To develop one’s brand, one must have an initiative on how to increase online engagement and awareness. Read More