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As hotels begin realizing the importance of online marketing, they are also starting to see how social media fits into the big picture. Not only does social media create a community around your hotel’s brand, act as a customer service outlet, provide a place to showcase your property and its accomp Read More

Nellie and Phil Akalp, co-founders of CorpNet.com, share their lessons learned in life and love to celebrate 16 years of marriage. Read More

Ahead of you stretches your future, like a road leading into the distance. Along that road are ambitions you wish to accomplish . . . desires you wish to gratify. To bring your ambitions and desires to fulfilment, you must be willing to put in your best and work hard for it Read More

How can SMBs integrate analytics tools to gain business insight? Sharon Hurley Hall highlights some of the business benefits of using these tools. Read More

What can agile business methodology do for your small business? Sharon Hurley Hall outlines types of agile methodology and lists key benefits for SMBs. Read More

Smart companies are wising up to the fact that they need to tap into the opinions and perspectives of their customers in order to stand out from the sensory overload brought on by the Internet era. When approached correctly, customer feedback can help businesses differentiate amongst the competitio Read More

Innovation is vital to achieve success in today’s evolving marketplace, but it’s easier said than done. In reality, most companies struggle to achieve true innovation, despite acknowledging its importance. Whether due to a lack of resources or ability, many companies remain stagnant.
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Learn some of the answers to some of those niggling questions about print that you may not have known.
From foil printing to Cromalyns, here are a few clarifications and definitions you may find useful.

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A lot of marketers can’t relinquish the old ways of thinking about marketing. They want to simply create a lot of content, distribute it on as many channels as possible and revel in the great results, but it just doesn’t work that way anymore. The old rules no longer apply to the new ways of conten Read More

The enhancements are designed to help authors get the credit for their work that they deserve, as well as expand their audience on Google and across the web. Read More