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Many B2B websites have a short list of “money” keywords they want to do well for organically. These keywords are usually considered to be the most valuable to their business; the most potential profit, the most possible traffic, the “big” player industry keywords and so forth. Read More

When it comes to being a blogger, writing and creating new content is obviously your main focus, but there is so much more to it than that. Once your content is online, you’ve still got to worry about search engine optimization, further research, design, and the all important marketing and social m Read More

No one said building a company was easy. But it's time to be honest about how brutal it really is--and the price so many founders secretly pay. Read More

In this article, Olwen Dawe talks about the importance of a produtisation strategy for businesses operating in the service sector. Growth can be stymied without the right strategy to appeal to a wider audience - make services more easily accessible - and ultimately, drive revenue. Read More

Almost every business can increase marketing frequency and sell more overnight. Here are 3 ways to do that without driving customers away. Read More

Buying a franchise is the most effective way to start small business, especially for those who do not have prior business experience. Not all franchises are created equal, however. What traps you should watch out for when you join the franchise. Read More

We asked Larry Oliver, President of FileHold Systems, a few questions about his company and view of the markets they serve. Read More

Probably, the biggest reason to opt for the solution is its approach to decision-making. I liked that it broke down complex decision-making to specific, quantifiable decision points and establishes a process to make decisions. That you can do this using a single and simple solution is even more of Read More

Marketing is the lynchpin of a successful organization. After all, it connects your product with customers. Earlier, the process was manual. Lately, it has become mobile and social.
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Facebook just rolled out embedded posts to all users. This is a really useful feature: you can now include Facebook posts in your blog posts or web pages.

Here's a quick easy guide to embedding Facebook posts. Read More