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People who are new to making sales online often miss peak online selling months, because of either a lack of preparation or a failure to understand online seasonality. Because search engine optimization (SEO) takes weeks or months to take effect, it's important to have most of the basic work implemented in advance of demand. Read More

At the heart of every ethical SEO campaign is a set of basic principles . . . whether you're using DIY SEO tactics or hiring an agency for an enterprise-level search engine optimization program. Check out these 7 proven steps (and get a bonus tip). Read More

Are you thinking about starting a resale consignment shop? Read on for a quick overview of the consignment business and steps to take to start your own shop. Read More

Where is your company heading? Do you have a plan to get there? Are all your available resources and assets aligned in the same direction as your growth plans?

Growth isn’t easy, and it doesn’t happen overnight. Whether you feel your business is ready to diversify its service offerings, enter new markets, or branch into new territory, a strategic and operational plan for growth is a must.

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As social media use is increasing at an incredibly fast pace lately, more and more ecommerce businesses are investing time in learning how to add social media marketing to their existing marketing mix. Read More

It’s not a hidden secret that link building is an essential part of SEO, but how you go about building links can make a huge difference in your organic visibility. Instead of having an in-house SEO or marketing department focused on link building, why not leverage the power of the entire company and have everyone contribute. Read More

In my work life, I come in contact with a lot of start up micro businesses and have discovered some of the mistakes they have made. Fortunately, we have the opportunity to learn from them, and hopefully avoid the same mistakes ourselves. Read More

Making the decision to say no to clients is not made lightly. Do you know how to recognise when you should say no? No to an existing client, no to future income, no to potential new clients? Read More

Be informed: 10 essential questions to ask a bookkeeper before you hire them. It is critical for the success of your business, that the bookkeeper hired is suitably qualified, competant skilled and has the right attitude to work with you. Read More

Are your employees from heaven or hell? If you are like most small businesses you have both. But what is the employee from hell actually costing you? Read More