Xen voted on the following stories on BizSugar

There’s often confusion between the terms digital and online marketing. In a nutshell, digital marketing refers to the use of digital channels, whether they are online or off, to promote a business. It’s an encompassing term and one under which online marketing – which depends on real-time online a Read More

How to Hold a Successful Twitter Chat

Avatar Posted by Xen under Social Media
From http://xen.com.au 3328 days ago
Made Hot by: steefen on October 19, 2015 10:57 am
The Twitter chat should boost awareness of your industry expertise, by sharing information and inviting your audience to do the same and discuss. Read More
A marketing manager’s job is never dull and these days, often requires you to wear several different hats. It’s now necessary to have a working knowledge of SEO, social media, PPC and much more. Google’s Mobile Friendly update has also forced many marketing managers to understand how a site’s perfo Read More
It turns out that a simple email marketing technique can increasing your pricing page conversions by 20%.

In this video, Customer Success Lead Bree Nakatani walks you through how to implement this strategy for your business.

Check it out! Read More

A Quick Social Media Primer for Marketing Managers

Avatar Posted by Xen under Social Media
From http://xen.com.au 3330 days ago
Made Hot by: marketingvalue on October 15, 2015 4:07 am
If you’re just getting started with social media, or you’re about to hire your first social media manager, then it helps to understand the basics. Social media is an incredibly powerful inbound marketing tool, but the sheer amount of platforms now out there can make it a little daunting when it com Read More
In the modern digital world, it’s vital for an organisation to use inbound marketing, if it wants to get ahead and compete. With that in mind, let’s have a look today at the key tactics and strategies that you’ll need to employ to ensure that you have inbound success. Read More
Setting the robots.txt file is important for your web site’s health – Google uses it as a guide for what to index and what to exclude. In elcomCMS, setting the robots.txt file is really easy. Read More
Which mapping platform is better? Tek Shouts! explores the strengths of both apps in their most recent article. Check it out! Read More
In Larry Kim’s article, “Attention Keyword Hoarders: You Need to Delete 98 percent of Your AdWords Keywords – Here’s Why,” he begins by talking about an AdWords account that’s bidding on 273,000 keywords, but only gets impressions on 3,372 of them, which is about 1.2 percent.

Here’s a graph he u Read More
On-page search engine optimization refers to the ways you can optimize the HTML code and structure of your web page to capitalize on search engine algorithms at a given point in time. As search engines change their algorithms to enforce existing best practices and impose even more rules as time goe Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!