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n marketing, “personalization” is a big buzzword right now. But it’s always been important. Just look at Ogilvy on Advertising and you’ll find the legendary ad man championing its effectiveness more than 30 years ago. Read More

If you're in college, dreaming of starting a business, these 10 tips will take you from your studies to entrepreneurship. Read More

So much goes on in the blogosphere - how do you stay updated?

While there’s no dearth of quality content in the online marketing space - we decided to compile a top 125 list, thus making sure we have included all of our favorite marketing articles.

So, without further delay - here’s the best Read More

There are various options to make continuing education possible, and online education is an option that suits the busy, highly mobile entrepreneur. You can determine your study time, learn at your own pace (as long as you complete the required work sheets), and participate regardless of your time z Read More

Today I’m going to take a big risk and share with you how the presentation of your message ought to always be refined and refocused if you want more prospects and customers. It's a risk because I'm going to be vulnerable and talk about myself today and my issue that must be resolved.
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If your work requires a lot of traveling and you are on the road all the time, you need to have the right business apps that support your work. Read More

Often, businesses make a choice between paying for SEO and paying for content. It shouldn’t be a choice as both content and SEO should work together, in harmony. Some people have said that good SEO these days is all about content creation and to some extent that’s true. But content without any cons Read More

Google has announced that it is to create a new company – called Alphabet – of which Google will in the future be a part. Alphabet is to be managed by Larry Page and Sergey Brin, whilst Sundar Pichai will become the new CEO of Google. Read More

A new report from Regalix – State of B2B Social Media Marketing 2015 – has found that 93% of companies cite Twitter as their favoured social media marketing platform, with LinkedIn coming in at a close second with 91%. Read More

Just a few weeks ago, one of the most successful companies of all time suddenly rebranded itself. Google is now a subsidiary of a new company called Alphabet. Read More